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Salesforce AP-217 Exam Syllabus Topics:

Salesforce Media Cloud Accredited Professional Sample Questions:

1. A publishing company has an existing media plan creation process that was setup using OmniStudio a few months ago. A new requirement has come up where the user will be required to enter a new secondary budget field and this field should be stored with the rest of the media plan details.
On which object should a Consultant add this field so that it is stored with the rest of the media plan and can be added to the appropriate OmniScript?

A) Order
B) Quote
C) Opportunity
D) Media Plan Placement

2. A publishing company has been using Media Cloud for the last six months and now wants to send order data over to the Google Ad Management platform. The company has the client and secret from Google.
Which element should a Consultant create within Salesforce to be able to enter these details?

A) Auth. Provider
B) Custom Metadata
C) Named Credentials
D) Connected App

3. A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.
What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?

A) Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.
B) Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.
C) Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.
D) Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.

4. A home store wants to advertise their products on a particular TV channel owned by a publishing company.
Which channel should this media plan include?

A) Out Of Home (OOH)
B) Print
C) Linear
D) Digital

5. An Administrator is mapping a user to Media Cloud personas. In the current role, the user builds media plans from request for proposals (RFPs), reviews past performance to gain insights, and proposes proactive solutions.
To which persona should the user be mapped?

A) Media Planner
B) Designer
C) Yield Manager
D) Ad Ops

Solutions: