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Salesforce Arch-302 Exam Syllabus Topics:

Salesforce Certified B2C Solution Architect Sample Questions:

Question 1

Refer to the exhibit.

A company plans to adopt Salesforce for a number of their needs, including an internal CRM, a public B2C Commerce storefront with order management functionality, and an extensible API framework to integrate with other systems, as well as marketing automation. The overall system landscape of the proposed solution is shown above.
Which three considerations are important for this scenario? Choose 3 answers

A. Tableau requires MuleSoft in order to access data outside of the Salesforce Platform.
B. Marketing Cloud enables personalization, journey orchestration, and cross-channel messaging.
C. Salesforce products, including Sales Cloud, Service Cloud, Experience Cloud, and Order Management System (OMS) run on the same physical platform and share a common data model.
D. Order Management System (OMS) is a B2C Commerce product but it does not run natively on the core Salesforce Platform.
E. The Salesforce Platform can be used for customer master and consent management, or it can Integrate with a third-party Master Data Management system.

Question 2

A company had strong new-customer growth for the year but has noticed that lifetime value has been declining. They want to run automated re-engagement campaigns with customers who made purchases in the last 24 months but are unsure of where to start. They have Service Cloud, Marketing Cloud, and B2C Commerce implemented and recently began using CRM Analytics.
Which two recommendations should a Solution Architect provide to the company to improve the success of the automated campaign?
Choose 2 answers

A. Configure Einstein Recommendations in Marketing Cloud to automate segment generation for Journey Builder
B. Use CRM Analytics to analyze customer engagement history over the last 24 months
C. Use SMS as a channel due to its significantly higher engagement rate as compared to email
D. Generate personalized coupon codes in B2C Commerce and send them through Marketing Cloud to be able to effectively track impact of campaigns

Question 3

A company wants to integrate B2C Commerce and Marketing Cloud so that customers shopping online can be segmented for marketing campaigns like Abandoned Cart and Post Purchase Journeys.
Which two actions are needed to enable an Abandoned Cart Journey?
Choose 2 answers

A. Integrate product, order, and customer data feeds into Marketing Cloud Data Extensions
B. Integrate product, order, and customer data feeds into Service Cloud objects
C. Implement the Marketing Cloud coilect.js through the storefront by using the Connector's reference implementation
D. Use Mulesoft to bring order and customer data feeds from B2C Commerce to Marketing Cloud

Question 4

A telecommunications company is implementing Service Cloud and Experience Cloud with a goal to have a single view of their customers. Current system limitations have resulted in many duplicate and incomplete customer records with inadequate data quality in the millions of records. They want this issue remediated when migrating the data to Service Cloud and Experience Cloud.
Which two activities and tools should a Solution Architect recommend to address these concerns when planning the data migration activity and assure it is completed in a timely manner?
Choose 2 answers

A. Use an ETL tool with a staging database in order to run data cleansing tools to obtain a clean data set.
B. Q Duplicate Management in Salesforce can be used to identify and manage duplicate records.
C. Iteratively test smaller loads against a developer sandbox and the full load against a partial copy sandbox.
D. Iteratively test smaller loads against a developer or partial copy sandbox and the full load against a full copy sandbox.

Question 5

A merchant has implemented a custom solution on B2C Commerce, exposing a configurable outdoor table composed of multiple, different SKUs representing the table top, legs, hardware, cover, and optional extended warranty.
On the B2C Commerce storefront, customers can select from any in-stock options for each of the components to create their perfect table before check-out. Although the final product is presented to the customer as one table, inventory is tracked at the component level, and all of the component SKUs must be sent to the Order Management System in the resulting commerce order.
Which two solutions would allow the merchant to make this custom product experience available in Service Cloud to support the customer service rep purchasing and feature review'' Choose 2 answers

A. Create a custom B2C Commerce job to export custom product component data on a nightly basis and import into Service Cloud to support a custom experience.
B. Use Customer Service Representative (CSR) Order on Behalf Of to access the existing B2C Commerce storefront as a CSR acting on behalf of a customer when making purchases or reviewing custom products.
C. Create a custom Open Commerce API {OCAPI) endpoint on B2C Commerce to expose the custom product options and component availability in real time to support a custom experience in Service Cloud.
D. Use hooks to extend the existing Open Commerce API (OCAPI) product endpoint with additional information about the custom product options and component availability in real time to support a custom experience in Service Cloud.

Solutions: